When your business
moves faster
than its reputation

Communications and public affairs advisory in Romania

REGULATED SECTORS

Energy

Healthcare

Industrial

Technology


A strong business case
is not enough

Progress also depends on the environment around the business. Moving forward requires credibility with those who shape it.

Where clients turn to Axios


Corporate & leadership reputation

Market visibility is no longer enough, and the company and its leaders need a stronger voice with the stakeholders who matter.


Market entry in Romania

Entering Romania, investing or building a local presence requires an informed approach to institutions and stakeholders, and public credibility.


Change & transition

A change of leadership, ownership or structure creates uncertainty, and every audience needs one consistent account of what comes next.


Crisis & sensitive situations

Scrutiny, controversy, litigation or a sensitive situation restricts the company’s options, and the response has to be right the first time.

Energy

Market positioning for energy players, investors and technology providers in Romania

Market entry

Positioning and credibility for companies establishing themselves in Romania and Moldova

Selected mandates


Ongoing counsel to an international healthcare group for more than a decade, building stakeholder trust through corporate narrative and leadership visibility.

Corporate reputation


Corporate affairs program for an international industrial group facing legislation that threatened its operational continuity, keeping the business model intact.

Regulatory risk


Commercial litigation

Advised a real estate developer in a commercial dispute, aligning lender communications with the legal strategy through to a favorable judgment.

Leadership

Ruxandra Mateescu

FOUNDER AND MANAGING DIRECTOR

Ruxandra advises companies and senior leaders through high-stakes decisions, major transitions and sensitive situations where stakeholder response can affect business progress, corporate credibility or freedom to operate.

For 20+ years, she has been advising global brands and executives to pre-empt or resolve business challenges through communications.

She has been instrumental in major foreign investment projects in Romania and regulatory assignments, including M&As in the energy and healthcare sectors.

Ruxandra believes for every organization there is a bespoke approach to building reputation and advancing its business agenda, and that is at the core of her work.

She serves as Vice President of the Romanian Public Relations Association and Advocacy Lead of the Black Sea Energy Cooperation Association.

Connected
where it matters

Professional networks

Twenty years inside Romania's business, industry and institutional circles

International reach

Work delivered across Europe and other markets, with senior local advisers

Crisis and litigation communications

Cross-border capability through the Crisis & Litigation Communications Alliance


We are well versed in the complexities
of international organizations.

And we know the Romanian market by heart.

Let’s discuss what is at stake

contact@axios.ro